Digital Transformation of Educational Product Portfolio
Instituto Europeo De Salud Y Bienestar Social — Product Owner
Instituto Europeo’s educational programs were originally delivered through static PDFs with minimal interaction, making them outdated and uncompetitive in the growing online education market.
The organization’s reliance on PDF-based courses severely limited student engagement, learning outcomes, and program scalability.
The opportunity was to modernize the entire program offering into dynamic, interactive, LMS-driven online experiences, dramatically improving student satisfaction and positioning the institution competitively in the digital education market.
- Led the full transformation of educational products from static PDF materials to interactive, dynamic online programs.
- Designed and launched a proprietary LMS platform customized for streaming classes, professor-led student support, interactive activities, and assessments.
- Defined and implemented structured workflows for course creation, professor training, and student onboarding within the new LMS environment.
- Managed cross-functional teams (engineering, education, communications, marketing) to ensure alignment and timely delivery.
- Built feedback loops to continuously gather student input and iterate course structures for improved engagement and completion rates.
- Integrated marketing strategies to reposition Instituto Europeo as a modern, high-quality online education provider.
- Successfully launched a new LMS platform supporting multiple Masters, Expert Degrees, and specialized courses.
- Increased student engagement and course completion rates significantly compared to the legacy PDF-based model.
- Expanded enrollment numbers through improved digital marketing aligned with the new interactive product offering.
- Strengthened student satisfaction scores and program reputation in partner university evaluations.
- Established a scalable and repeatable model for future program launches and updates.
Internship Program Development and Mentorship
Centro de Psicología Sandra Ribeiro — Educator
The clinic sought to expand its service capacity while contributing to clinical education by establishing a structured internship program.
There was no formal internship program or university partnership network to support student clinical training.
Creating a scalable, structured internship program could both enhance clinic operations and strengthen academic ties.
- Negotiated and signed internship agreements with multiple universities and educational institutions.
- Designed a structured internship program, including onboarding materials, practice requirements, and evaluation frameworks.
- Conducted candidate interviews, selection, and onboarding processes.
- Created and led student workshops covering clinical practice, ethics, patient interaction, and operational workflows.
- Developed feedback loops and continuous improvement strategies for the program.
- Established a robust internship pipeline, expanding clinic service capacity and fostering academic collaboration.
- Improved clinic reputation and visibility within educational ecosystems.
- Delivered practical training and mentorship to psychology students, enhancing their readiness for professional practice.